Key viewership metrics for CNN have cratered since former President Donald Trump left office.
The numbers: The cable news giant averaged 2.5 million primetime viewers from Nov. 4, the day after the election, until January 20, but has since averaged only 1.6 million primetime viewers.
- In the key 25-47 age demographic, the decline is even more pronounced: The network has lost 47% of viewers in its most-watched time slot.
- CNN also faced a 34% drop in daytime viewers, with 44% of the key demographic fleeing the network.
Miss me yet? CBS contributor Ted Koppel’s 2018 prediction that CNN’s ratings would be “in the toilet” without Trump seems to have come true.
- But CNN is not the only network to have suffered in the post-Trump era.
- Long-time ratings king Fox News experienced its own slump, falling behind MSNBC in February.
